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If you think about why your customers buy, you gain a better perspective on how to serve them. For instance,…

Many businesses start small, but most have bigger aspirations. While growth is a natural goal, achieving it requires effort, time,…

In Kenya’s dynamic business environment, the ability to embrace and adapt to opportunities is crucial for success. A successful entrepreneur…

Finding a flexible business idea as a woman that you can start with little to zero capital is tough. But…

Starting a business is a dream for millions, but the facts can be harsh. Did you know that 20.6% of…

Earn a professional certificate in Digital Marketing, with this in-depth programme from Google and Coursera.

Why is the cost of living continuing to rise in Kenya? Do you know that setting clear financial goals is…

How to Use Social Media to Reach Your Customers Over the past 16 years, social media usage has skyrocketed. Back…

Running a small business can sometimes feel like walking a financial tightrope – one wrong move, and you could find…

How to Navigate the Digital Business Landscape? Learning New Skills Like you learn new subjects at school, businesses need to…

Imagine being surrounded by advertisements everywhere you go, telling you to save money. It can feel like a lot to…

When someone mentions trees and tree planting, particularly in Kenya, memories of the late 2004 Nobel Peace Prize winner, environmentalist…

In today’s fast-moving digital world, businesses face a hidden enemy: cyber threats. Small and Medium Enterprises (SMEs) are especially at…

Facing an economic recession, especially for small business owners, can be tough. However with a clear business plan, a proper…

In collaboration with WOF Community College, we conducted a five-day intensive program. In today’s digital world, having strong digital literacy…